The following blog examples are individual blog and organisational blog. Andrew McAfee’s blog is an example of individual blog. It is run by individual. Such blog is original blog style. Typically resembling an online journal, individual blogs are commonly personal in nature, relating to the blogger’s life experience or professional life. The rest two blogs are example of organisational blogs. They represent the views, opinion, and events of an organisation. However, to some extent, these blogs can be categorised as subject blogs that are focused on particular topic.
Andrew McAfee studies the ways that information technology (IT) affects businesses and business as a whole. His research investigates how IT changes the way companies perform, organize themselves, and compete. At a higher level, his work also investigates how computerization affects competition itself – the struggle among rivals for dominance and survival within an industry.
He coined the phrase “Enterprise 2.0” in a spring 2006 Sloan Management Review article to describe the use of Web 2.0 tools and approaches by businesses. He also began blogging at that time, both about Enterprise 2.0 and about his other research. McAfee’s blog is widely read, becoming at times one of the 10,000 most popular in the world (according to Technorati). He also maintains a Facebook profile and Twitter account
O’Reilly Media (formerly O’Reilly & Associates) is an American media company established by Tim O’Reilly that publishes books and web sites and produces conferences on computer technology topics. Their distinctive brand features a woodcut of an animal on many of their book covers.
This blog is a resource for all things Enterprise 2.0 owned by the Enterprise 2.0 Conference, an event focusing on how to build more agile and productive business cultures through the adoption of new technologies, including the web as a platform, addressing not just how the technology works, but the impact the technology has on people and workgroups.
Enterprise 2.0 Conference is a comprehensive event, supporting the community through visionary keynotes, informative expert-led sessions, hands-on tutorials, case studies, an Evening in the Cloud program and a Sponsor Pavilion featuring the latest technologies from established leaders and innovative start-ups.